From the bustling streets of New York to Hollywood’s biggest stars, Orolay jackets have made their mark in pop culture. What started as a functional, stylish winter coat quickly became a viral sensation, thanks to celebrity endorsements, social media buzz, and fashion-forward trendsetters. Let’s take a look at how Orolay jackets became a pop culture staple over the years!

📍 The Rise of the “Amazon Coat” Trend

The Orolay Thickened Down Jacket, affectionately dubbed the “Amazon Coat”, took the fashion world by storm when influencers and everyday shoppers started raving about it online. What made it so special? A perfect combination of warmth, affordability, and effortlessly chic design.

Fashion editors, bloggers, and street-style enthusiasts couldn’t get enough of it, leading to an explosion of interest that landed Orolay jackets in major publications like Vogue, Elle, and The New York Times.

🎬 Celebrities Who Love Orolay

Orolay’s appeal skyrocketed when celebrities started wearing it, proving that great fashion doesn’t have to come with a luxury price tag. Here are just a few of the famous faces spotted in their favorite Orolay jackets:

• Emma Stone – The Oscar-winning actress was seen braving New York’s winter chill in an Orolay puffer, effortlessly pairing it with classic denim and sneakers.
• Naomi Watts – The Hollywood star has been photographed multiple times wearing her Orolay coat while out and about in NYC, proving its status as a go-to winter essential.
• Olivia Palermo – The style icon was one of the first to bring Orolay into the spotlight, showcasing how to dress up a puffer jacket with high-fashion accessories.

Orolay’s widespread appeal across different celebrity styles—from casual streetwear to polished urban looks—cemented its place as a winter must-have.

📺 Orolay on TV & Social Media

Beyond celebrity street style, Orolay jackets have been featured on various TV shows and social media platforms, further boosting their popularity.

• TV Sightings: With their sleek and practical design, Orolay jackets have been spotted on characters in popular Netflix series and winter-themed reality shows.
• Instagram & TikTok Fame: Fashion influencers on Instagram and TikTok have taken Orolay jackets viral with “unboxing” videos, styling challenges, and cold-weather outfit inspirations. Hashtags like #AmazonCoat, #OrolayStyle, and #WinterFashion continue to trend season after season.

🛍️ Orolay: More Than Just a Trend

While many fashion trends come and go, Orolay has evolved beyond its viral moment. With new styles, colors, and designs released each year, the brand continues to capture the hearts of fashion lovers who prioritize both warmth and style.

Whether you first saw Orolay on the streets of NYC, on your favorite celebrity, or through a TikTok trend, one thing is clear—this jacket isn’t just a winter staple, it’s a pop culture icon.